Akamai Mobile Streaming

The problem:

As with many B2B tech products, it’s a broad range of applications. This means distilling it down to it’s core value proposition – the one that applies across all markets.

Our approach:

Trying to relate the use cases of industries through the visual build up – both in the introduction and later in the video. Without directly needing to spell out which industry we are targeting. Keeping the video narration itself at a very high level about what/how the product works.