Product Video Marketing
B2C Video Production
Retail Product Advertisement

Hip & Joint Support for Dogs

P&B wants to launch a new product. What about a video? After a quick call to Rocketwheel and 4 weeks later, here's what we developed for their dog product.

About the Project

The nature of the product is preventative, so what is preventing by giving dogs glucosamine? The deterioration of their joints – which leads to poorer movement quality.


With that, our team went to concepting. From the get-go, we knew we’d want to tie the branding into nature, given that it’s a health product. This meant forest, livid scenery, and animals.


P&B had asked us to mention a few benefits and features, but really keep it more about the relationship between dog/down owner. And to focus on the emotion or pain of watching your dog age.


The end result is one of our favourite animal-oriented videos that we’ve gotten to make.



2D Animation

Contact us


Click here