National Record Locator
About the Project
In healthcare anonymity is important. This video aesthetic mimics the neutrality and privacy concerns around healthcare.
Using a few scenario and story-telling them, we’re able to use paper cut outs in a 3D way to show the ‘intensity of crisis’ without any actual aggressive imagery.
This leads to a video that’s compelling in nature, speaks to a serious topic without unnecessarily frightening the viewer.
This was part of a video series in which we developed a handful of videos like this. All sharing similar story-telling techniques and styles.