Children’s Anti-Littering PSA
About the Project
Brief description:
This is an anti-littering video aimed at children. It follows the adventures of two young heroes who go on a journey discovering where garbage comes from and what we can do about it.
The problem:
This wasn’t your usual explainer video. It required more preparation due to the amount of story-telling required. Here creating characters, plot, an arc, resolutions, a lot more brainstorming had to be done upfront to get it all done.
Our approach:
We borrowed a lot from traditional production workflows on this project. It was more like creating a segment of a show instead of motion graphics style video. The best part, of course, was the purpose behind the video – one of our favorites for sure!
Client
Style:
Characters
Length:
8:10
Contact us
Let’s
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Video
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- 55 New Montgomery, Suite 607
- San Francisco, CA 94105
- (415) 717 1463
- ivan@rocketwheel.com